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Webhooks vs polling for integrations

6 min read
Webhooks vs polling for integrations
Short version: polling means repeatedly asking "anything new?"; webhooks mean being told the moment something happens. Webhooks are more efficient and real-time for most integrations; polling is simpler and fine when you only need occasional checks.

When two systems need to stay in sync — your app and a payment provider, a CRM, a shipping service — you have two basic options: poll for changes, or receive webhooks. Here's how they differ and when to use each.

Polling

Polling means your system regularly asks the other one, "has anything changed?" — every minute, every few seconds, whatever you set. It's simple to build and works everywhere. The downsides: you make lots of requests that usually return nothing (wasteful), and you only find out about changes on your next check (not instant).

Webhooks

A webhook flips it around: instead of you asking, the other system tells you the moment something happens, by sending a message to a URL you provide. It's efficient (no wasted requests) and real-time. The cost: you need a publicly reachable endpoint, and you must handle delivery details — retries, duplicates, and verifying the message is genuine.

How to choose

Our take: prefer webhooks for real-time integrations, but build them properly — verify signatures and handle retries and duplicates. Fall back to polling when webhooks aren't available or aren't worth the setup.

Frequently asked questions

Are webhooks reliable?

They are when built well — but messages can occasionally be missed or duplicated, so you should handle retries, deduplicate, and consider an occasional poll as a backstop for critical data.

Do I need a server for webhooks?

You need a reachable endpoint to receive them. That can be a small serverless function — it doesn't require heavy infrastructure.

Is polling ever the better choice?

Yes — when the other system doesn't support webhooks, when updates are infrequent, or when the simplicity is worth more than real-time speed.

ZIVARA builds reliable integrations between your systems and the services you rely on. Let's talk. Related: how to design a clean REST API.

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